The 2010 gathering of SoDA members at the annual Global Member Meeting in Las Vegas, NV brought together the digital marketing industry’s best and brightest thinkers for 3 days of open debate on the business of digital marketing.  Agency CEO’s gathered from across the world with a unique objective: to gain value from one another in order to better build their businesses.  The event’s agenda was a mix of small group discussions, short member presentations, all-group debates and an overview of  SoDA’s active programs, several of which will become public in Q4 of 2010.

Located in the Foundation Room, the House of Blues private club, the Global Member Meeting set up and encouraged frank and candid conversations on our business during the day, while the evenings were focused on forging professional relationships between agencies and leaders.  The hallmark of SoDA membership has been the value gained from leaders having professional relationship with and the mutual respect of their peers.  In the past, members have exchanged processes, best practices, staff, and in some casses, succesfully joint pitched on new work.  SoDA inteneds to roll our several programs in the near future to non-members (agencies and clients alike), enabling them to join SoDA best practices and gain some of the same insights as our members.

This event was sponsored by Adobe Systems, Inc. (www.adobe.com), Datapipe (www.datapipe.com), and Flashtalking (www.flashtalking.com).

View pictures from the event here: 2010 GMM Gallery