SoDA Adds to Its Membership
by SoDA Communications / June 22, 2011
SoDA is happy to announce the recent addition of two highly respected and innovative agencies to its membership, Pereira & O’Dell and Sonic Boom Creative Media. After a painstaking selection process spearheaded by SoDA’s North America Membership Committee and our Global Membership Chair, both were selected to join SoDA following an all-member vote. Member agencies evaluated the caliber of their work, annual revenue, industry recognition, the amount of digital they do and the thought leadership of their management team who will be the primary members of SoDA. Each brings to the table its own unique strengths and both are poised to help SoDA further its mission of advancing the industry through best practices, education and advocacy.
Pereira & O’Dell was founded three years ago by PJ Pereira, Chief Creative Officer, and Andrew O’Dell, Chief Executive Officer. This bicoastal agency has offices in New York and San Francisco. Their client experience includes award-winning work for blue-chip brands such as Lego, Muscle Milk, Corona Light and Captain Morgan. The agency was also named Standout Agency 2011 in Advertising Age’s Annual Agency A-List.
Sonic Boom Creative Media was established in 1996 and is one of Canada’s leading digital agencies. It was co-founded by Alex Pejcic, Managing Director, and Norm Mayot, Creative Director. Sonic Boom’s vast client experience across a broad array of industries includes innovative digital initiatives for leading brands such as Pfizer, Honda, SiriusXM, TIMEX and the World Wildlife Federation.
These two agencies join SoDA’s already impressive roster which includes:
Achtung, AgencyNet, BEAM Interactive, Big Spaceship, Blitz, B-Reel, Colmeia, Deep Focus, Domani Studios, Effective UI, Enlighten, Evolution Bureau, Exopolis, Firstborn, Dare, Fluid, Fuel Industries, Fullhouse Interactive, Geary Group, Grape, Great Fridays, Gringo, HUSH, IE, IQ, Made by Many, Magnani Caruso Dutton, Obscura Digital, Odopod, Perfect Fools, Phenomblue, Rain, Reactive, Resn, Rockfish Interactive, Soap Creative, Soleil Noir, Stimulant, StruckAxiom, Terralever, Unit9, WDDG, and Zemoga.
If you are interested in being considered for membership in SoDA, please take a second to fill out this quick survey http://is.gd/r1tJ.