We are pleased to announce that The SoDA Report is now available for your iPad or Kindle Fire. Comprised of meticulously curated industry intelligence from agencies, CMOs and other digital thought leaders, The SoDA Report provides unparalleled (and actionable) insight into industry trends & projections for 2012 and beyond. Discover and leverage key findings from [...]
For the fourth year in a row, SoDA has compiled the thoughts and opinions of ≈700 marketers, agencies, technologists and digital industry insiders. Dozens of SoDA member companies have contributed thought-provoking articles and case studies to The SoDA Report (formerly known as the Digital Marketing Outlook). A broad array of guest contributors, CMOs and other [...]
The Revolution Will Be Televised: Google TV, the Death of Digital as We Know It, and the Rebirth of the Big Idea Everything you’ve done in digital the last seven years won’t matter within a matter of months. We hate to be the ones to tell you this. We really do. But, like so many [...]
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