The conventional wisdom is that Google will be or is the big challenger to Apple in the mobile computing market, but it turns out that we’ve been digging in the wrong place all this time. The way I see it, the real competition is going to come from Amazon. Recent announcements from Amazon make me [...]
Designers who really know their trade are in high demand these days. Across every vertical in our global economy, design and user experience have been recognized as powerful differentiators that can determine the success or failure of an organization. Yet the most industries still seem to regard design as the specific concern of a single [...]
Imagine a future where everyday objects – roads, trucks, toasters, water pumps – are equipped with sensors, capturing data about the world around them and sharing it out to create a digital mirror of everything that happens. That’s the vision of the Internet of Things and it’s coming sooner than you think. Like the social [...]
For some reason, the dominant conversation around media’s ongoing evolution concerns its fragmentation. Yes. Ok, it’s fragmented. What isn’t discussed enough is that the critical impact of said fragmentation is directly tied to brand behavior, not the difficulty of reaching and engaging audiences. How a brand behaves is now intrinsically linked to media environments. [...]
Looming over downtown Tempe, AZ, staring in through our windows here at Terralever headquarters, are two towers. Twenty-two and thirty floors high, the two condominium buildings are by far the tallest buildings in town, holding 375 condos ranging from modest studios to sprawling penthouses with major views. There’s just one problem. Nobody lives in [...]
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